Project Description

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Get Better Marketing Financials From Your Team’s Online/Offline Strategy

What You’ll Learn:

  • The trends that are re-defining — and challenging — the role of e-commerce in your marketing team’s marketing mix.
  • Strategic ways to balance your marketing team’s investments in e-commerce, digital and brick-and-mortar to drive profitability for your business.
  • How you can de-risk some of your most pressing decisions, especially when it comes to decision-making during a time of uncertainty that can feel like a “make or break” for your business.

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