Project Description
What You’ll Learn From This Case Study:
- How Bob’s Discount Furniture’s agile strategy propped up their back-half sales in the midst of COVID-19 store shutdowns.
- How the Bob’s team navigated lost foot traffic and re-opened their stores with their strongest marketing performance to-date and healthy marketing spend levels.
- Steps you can take to increase your agility so you can pivot quickly in response to the unexpected in 2022 and beyond.