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Better insights and data-driven decisions leads to better results for leader in the tea industry
The Twinings team optimized against a fixed budget and maximized profitability. Their Specialty brand was able to unlock additional future marketing spend backed by insights from Keen.
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Keen is bringing a much-needed solution to the marketplace, and we are thrilled to be partnering with the company.”

Sean Barkman
Partner at Ballast Point Ventures
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