Embrace the future of DTC media planning
Keen’s future facing media planning software is here to revolutionize your decision making process.
Stop making media plans based off of last year’s data. You need a tool that is both predictive and prescriptive. Keen delivers that in an easy to use software backed by artificial intelligence.
We use your data from every marketing channel you have available and use that to build a predictive model of your future spend.
Make your next budget decision with Keen's media planning tool
Let the Keen Platform show the optimal marketing spend for your brand. We take your marketing and sales data, pair it with 40 years of academic research and 10 years of our metadata to build a model that predicts your future revenue.
- We’ll tell you where to invest and how much to maximize your revenue both in the short and long term.
- Media mix models are built in a matter of weeks, not months, so you can quickly make informed decisions.
- Run future-powered, timely what-if scenarios to find the best places and times to invest marketing dollars.
- See your whole marketing funnel – and the impact of each and every decision with your model. Build a media plan backed by data.
$3.5B in marketing budgets optimized globally through our media planning software
