KEEN HELPS BUSINESS RESPOND TO PANDEMIC
In the midst of this pandemic you and your leadership are facing business-critical questions:
- What will be the economic impact on my revenue and profit?
- How can I account for lost channels (sponsorships, shopper marketing)?
- How do I optimize my marketing budget in the face of drastic cuts?
Keen’s predictive analytics help you assess the short- and long-term impacts of the virus, and avoid the common (but usually non-optimal) decision to just “go dark” until things improve. (Read news announcement)