Make smarter decisions to drive value that lasts

Optimize your spend with future-powered software

Quickly and accurately plan, adjust, and report on your marketing mix strategy by ditching the delays and data gaps of the outdated, out-of-touch MMM approach.

Keen offers real-time marketing insights to help you learn from what you’ve spent, pivot based on your goals, and predict the best path to create both short-term and sustainable value.

Fueling the future for forward-thinking brands

Future power your plans

As the industry’s first and only decision optimization engine rooted in predictive analytics, we believe choosing the best path forward is about more than past results.

By augmenting historical data with predictive, prescriptive planning you can account for complexities across the entire marketing landscape. And with real-time insights, you can pivot quickly to optimize your choices across all channels as often as you’d like.

Holistic view

See your whole funnel—and the impact of each and every decision

Real-time data

Quickly pivot and adapt in an ever-evolving market

Easy-to-see impact

Quantify the impact of all dollars across all channels—by week, over time and long-term

What-if scenarios

Run future-powered, timely what-if scenarios to find the best places and times to invest

Predictive analysis

Make decisions based on real-time data and historical insight

See for yourself

Our case studies highlight how working with Keen changed the game for our partners.

See for yourself

Our case studies highlight how working with Keen changed the game for our partners.

Maximize value, today and tomorrow

Sign up for your free custom model today.