Agencies & Consultants

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Marketer preparing a marketing pitch using Keen Planning Module

Marketing pitch: 7 ways to win more RFPs with data

Learn how to write a compelling pitch for marketing. See examples and follow our 7 tips to enhance your chances of securing more RFPs.
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Screenshot of Keen Cross channel media platform overlayed image of agency team members collaborating in the future.

Future of advertising agencies: Don’t get left behind

Discover how top agencies are adapting to AI, automation, and cross-channel media. The future of advertising belongs to strategic partners, not executors.
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Table inside keen platform hovering over image of marketer using Keen with decorative charts in the background.

AI change management in marketing: A guide for agencies

Struggling to get your performance marketing team to use AI tools? Learn the right AI and change management strategies to ensure adoption inside your agency.
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A screenshot from Keen's platform with an image of someone holding a phone showing reporting in the background.

Cross-media measurement for agencies: A practical guide

Your media mix is cross-channel; your measurement should be too. Learn how cross-platform measurement works, what to track, and how Keen’s MMM delivers clarity.
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Graphic with image from Keen platforms settings screen showing different attribution options and money behind it.

Media attribution is broken: How agencies can fix it

Tired of hitting ROAS goals but seeing flat pipelines? Learn why outdated advertising attribution holds you back—and how to unlock incremental growth.
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A whiteboard displaying handwriting on its surface, and a screenshot of Keen's platform addressing advertising agency challenges.

Navigating the top 7 challenges of an advertising agency

Discover the top challenges faced by advertising agencies today and how you can overcome them with cross-channel media strategies.
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