Extend Profit Beyond the Cycles of Seasonal Marketing

Guide

In this guide you will learn:

  • The influence seasonality has on your marketing and brand performance
  • Four strategies you can implement to make the most of your brand’s seasonal sales cycles and extend your expected returns beyond your peak season
  • Real-life examples of how brands implemented seasonally optimized marketing plans across their marketing mix to drive high returns year-round

Share

Related resources

Keen's "2024 Performance Insights & Strategic Investment Guide," open to Chapter Seven, "Media Channel Performance," discusses where marketers should reallocate their budgets for improved ROI.
Featured resource

The Keen Marketing Insights Report

Ready to transform your marketing strategy?