How to maximize your holiday shopping marketing investments
As a marketer, there are countless choices that need to be made to assure your brand is profitable during the holiday shopping season and throughout the year.
In this guide you will learn:
- How to balance short-term seasonal spend with non-peak season tactic spend.
- How the rise of retail media will impact holiday shopping marketing plans.
- If a flighting approach is right for your business this holiday shopping season.