Brand marketers resource hub
Cookies are dead.
Get the latest strategies to uncovering meaningful marketing insights in a cookieless world.
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It's the end of cookies. Now what?
In the evolving digital marketing landscape, the imminent phase-out of cookies presents significant challenges. Marketers are grappling with complex issues such as accurately attributing conversions to specific campaigns, engaging customers without detailed behavioral data, and the reduced availability of third-party data.
Utilize the articles, videos, and resources on this page to implement innovative strategies to adapt and maintain effective marketing practices in a cookieless world.
[Keen] Determining the best third-party cookie alternative
September 14, 2023
[CMSWire] The best marketing plans in a cookieless world
May 31, 2023
[Street Fight] Deterministic identity solutions power next-gen customer experiences
April 13, 2023
[Keen] What is granularity and is it actually beneficial in marketing?
March 29, 2023
[Keen] Navigating a cookieless world: Challenges and opportunities for marketers
February 20, 2023
Navigate the Privacy-First Era of Digital Marketing
Discover cutting-edge strategies for overcoming the challenges of a cookieless future.
Our comprehensive End of Cookies Guide shares invaluable insights and actionable tactics for adapting your marketing efforts to a privacy-first landscape.