A Forward-Thinking Approach to Marketing Analysis

Keen in the News
Date Published
October 15, 2021

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Keen Decision Systems is a future-focused marketing performance management platform that empowers companies with data and tools to make fast, confident decisions about their marketing spends.

Keen has shifted how Post Consumer Brands approaches its marketing. Post used to analyze marketing impact across its biggest brands at the end of each year. With Keen, Post can evaluate marketing impact across its entire portfolio every quarter, easily testing and measuring new marketing tactics.

Read the full article here.

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